Thank you for choosing to be part of the Fernexo Marketing ("Fernexo," "Company," "we," "us," or "our") community. We are committed to protecting your personal information and your right to privacy. This Privacy Policy applies to all information collected through our website fernexo.com (the "Site"), and any related services, sales, marketing, or events (collectively, the "Services"). Please read it carefully, it describes what data we collect, why, and what rights you have over it. For the purposes of the UAE Federal Decree-Law No. 45 of 2021 on the Protection of Personal Data ("UAE PDPL") and, where applicable, the EU General Data Protection Regulation ("GDPR"), Fernexo Marketing acts as the Data Controller of the personal data described below.
1. Who We Are
Fernexo Marketing is a performance-led digital marketing and web development agency based in Dubai, working with restaurants, aesthetic clinics, and growing businesses across the UAE and the wider GCC.
Contact details:
Email: marketing@fernexo.com Phone: +971 55 113 4671 Location: Dubai, United Arab Emirates
2. Information We Collect
In short: We collect information you give us directly, and some information automatically as you browse the Site.
a) Information You Provide to Us
We collect personal information you voluntarily provide when you: Submit a Free Audit request Fill out our contact / "Let's discuss your project" form Message us via WhatsApp Email or call us directly Engage with us through our social channels (Facebook, Instagram, LinkedIn, TikTok) This may include: your name, email address, phone number, business/company name, website URL, industry (e.g., restaurant, clinic), and any details you choose to share about your project or goals.
b) Information Collected Automatically
When you visit the Site, certain technical data is collected automatically, including your IP address, browser and device type, pages viewed, time spent on the Site, referring/exit pages, and general location (city/country level).
c) Cookies and Similar Technologies
We may use cookies, pixels, and similar tracking technologies (e.g., Google Analytics, Meta Pixel, TikTok Pixel) to recognize your browser, measure ad performance, and improve the Site. See Section 5 below for more detail.
d) Information from Third Parties
If you interact with us through Facebook, Instagram, LinkedIn, TikTok, or WhatsApp, we may receive limited profile or contact information you've made available through those platforms, governed by their own privacy policies.
3. How We Use Your Information
In short: We use your information to respond to you, deliver and improve our services, and run and measure our marketing. We use the information we collect or receive to: Respond to free audit requests and project inquiries Prepare proposals and deliver contracted services (social media, performance marketing, video production, web development, CRM/lead systems) Send updates, project communications, and where you've agreed marketing emails or WhatsApp messages Analyze Site usage and campaign performance to improve our services and marketing effectiveness Feature client results in case studies or testimonials only with prior consent Comply with legal, regulatory, or contractual obligations Detect, prevent, and address fraud, security, or technical issues We do not sell or rent your personal information to third parties.
4. Legal Basis for Processing (where GDPR/PDPL applies)
We process your personal data on the following bases: Consent - e.g., when you submit a form or opt in to marketing communications Contract - to perform services you've engaged us for Legitimate interest - to operate, secure, and improve our Site and business Legal obligation - where required under UAE law or other applicable regulation
5. Cookies
In short: We use cookies to run analytics and measure our advertising campaigns. Cookies used on the Site may include: Essential cookies - required for basic Site functionality Analytics cookies (e.g., Google Analytics) - to understand how visitors use the Site Advertising/retargeting cookies (e.g., Meta Pixel, Google Ads, TikTok Pixel) to measure and optimize ad campaigns and show relevant ads on other platforms You can disable cookies through your browser settings at any time. Doing so may limit some Site functionality.
6. How We Share Your Information
We may share your information with: Service providers who support our operations - website hosting, CRM/lead management tools, email platforms, analytics providers Advertising platforms (Google, Meta, TikTok, LinkedIn) for campaign delivery and measurement Professional advisors such as accountants or legal counsel, where necessary Legal or regulatory authorities, if required by UAE law or to protect our legal rights A successor entity, in the event of a merger, acquisition, or sale of business assets, you will be notified before your data is transferred under a different privacy policy All third parties we work with are required to protect your data and use it only for the purposes we specify.
7. Data Retention
In short: We keep your data only as long as necessary for the purposes described in this policy.
We retain personal information for as long as needed to fulfil the purposes outlined here, maintain business records, or comply with legal, tax, or regulatory requirements under UAE law. When no longer needed, data is securely deleted or anonymized.
8. Your Rights
Depending on applicable law (UAE PDPL and, where relevant, GDPR), you may have the right to: Access the personal data we hold about you Request correction of inaccurate or incomplete data Request deletion of your data Object to or restrict certain processing Withdraw consent at any time (e.g., unsubscribe from marketing emails or WhatsApp messages) Lodge a complaint with the UAE Data Office or relevant supervisory authority To exercise any of these rights, email marketing@fernexo.com. We aim to respond within a reasonable timeframe as required by law.
9. Marketing Communications & Opt-Out
If you've opted in to receive marketing emails, WhatsApp messages, or updates from us, you may unsubscribe or opt out at any time by: Clicking "unsubscribe" in any marketing email, or Emailing marketing@fernexo.com with your request We will remove you from future marketing communications promptly, though we may still contact you regarding active projects or legal matters.
10. Data Security
We implement reasonable technical and organizational measures — including access controls and secure hosting — to protect your personal data against unauthorized access, loss, misuse, or alteration. However, no method of transmission over the internet is completely secure, and we cannot guarantee absolute security.
11. International Data Transfers
As we may use service providers and advertising platforms based outside the UAE (e.g., Google, Meta), your data may be processed in countries other than your own. Where this occurs, we take reasonable steps to ensure your data receives an adequate level of protection consistent with UAE PDPL and, where applicable, GDPR requirements.
12. Third-Party Links
Our Site contains links to third-party websites, client sites, and social media platforms. We are not responsible for the privacy practices or content of these external sites and encourage you to review their respective privacy policies.
13. Children's Privacy
The Site is intended for business use and is not directed at individuals under the age of 18. We do not knowingly collect personal data from children.
14. Changes to This Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or legal requirements. Updates will be posted on this page with a revised "Last updated" date. We encourage you to review this page from time to time.
15. Contact Us
If you have questions, concerns, or requests regarding this Privacy Policy or your personal data, please contact us: Fernexo Marketing Dubai, United Arab Emirates Email: marketing@fernexo.com Phone: +971 55 113 4671
