Fernexo Marketing

More Orders.
More Covers.
More Guests.

Serving F&B businesses across Dubai Marina, DIFC, Downtown, JBR, Business Bay, JLT, Jumeirah, and beyond.

73% Increase in weekday
covers - from an
average of 18 to 31 per
weekday service
3.2x Growth in Instagram
engagement rate - from
0.8% to 2.6%
42% Reduction in
cost-per-reservation
vs. their previous
campaign approach
4.6 Star Average across Google,
Zomato, & Trip
Advisor - up from 3.9

Dubai's F&B market is the
most competitive in the world.

Over 13,000 restaurants compete for attention in Dubai. New openings every week. Delivery platforms that eat your margins. Customers who choose where to eat based on what their phone shows them first. If your digital presence is not working as hard as your kitchen — you are leaving covers on the table.

Empty Tables Midweek

We build targeted campaigns that drive consistent midweek footfall, not just weekend spikes, to stabilise revenue across the week.

Content

Food photos do not fill tables. Every piece of content we produce is engineered to drive an action — a booking, an order, a walk-in.

Google and Maps

75% of Dubai dining decisions start with a Google search. If you are not in the top 3 results, you are handing customers to your competitors.

Ad Spend

You have tried boosting posts. The likes came. The bookings did not. We run campaigns where every dirham is tracked to a measurable result.

Everything from the first scroll to the second visit.

We manage your Instagram and TikTok with content that drives reservations, not just followers. Food styling direction, story formats, chef content, influencer coordination, and daily community management - all handled by our team. We also produce the content: photography, short-form video, and Reels built for Dubai's dining audience.

Targeting Content Engagement Analytics

Meta ads targeted by Dubai neighbourhood, dining occasion, and audience behaviour. Google Ads capturing high-intent searches like 'best brunch DIFC' or 'Italian restaurant Downtown Dubai'. Talabat and Noon Food campaign management for restaurants with delivery operations. Every campaign is tied to a measurable result — covers, orders, or walk-ins.

Targeting Tracking Optimization Reporting

We optimise your Google Business Profile to rank in the top 3 for your cuisine and area. Weekly GBP posts, review management and response strategy, photos optimised for search, and Q&A management. We also build local citations across UAE directories so your business shows up consistently wherever people search.

GMB Profile Local SEO

Menu launch reels, behind-the-kitchen series, chef story content, venue walk-throughs, and brand films. All produced in a format native to Instagram, TikTok, and YouTube Shorts. Shot in Dubai, edited for scroll.

Planning Scripting Filming Editing Motion Lighting Sound Direction

Reservation reminder flows. Post-visit follow-up messages. Birthday and anniversary offers. Loyalty programme outreach. No-show reduction sequences. All automated via WhatsApp, which is the primary communication channel for Dubai diners. We set up the system once — it works for you every day.

SetupIntegration Automation Tracking
Why Us?
HOW WE WORKS
Crafting unique stories for F&B brands
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FAQs

Frequently Asked Questions

Both. We work with independent restaurants, multi-branch groups, and franchise concepts across Dubai. The strategy differs - the results standard does not.

Paid campaigns typically show measurable impact within 2-4 weeks. Social and Google organic growth builds over 60-90 days. Most clients see meaningful traction within the first 30 days.

Yes. Ramadan and summer are two of the most important campaign periods in Dubai's F&B calendar. We plan for them in advance - with creative, targeting, and timing adapted specifically for each.

Yes. We manage delivery platform campaigns as part of a broader performance marketing strategy for eligible restaurants.

A 30-minute video call. We review your social media, your Google presence, your current ad performance, and your competitor positioning in Dubai - and give you a clear, specific assessment of where your biggest growth opportunity lies. No commitment, no generic advice.

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